Frequently Asked Questions

Compiled from the questions we hear most often. Skip to a category:


Getting started

How do I get started with SimplyRank?

Enter your work email and your website domain at simplyrank.ai. We detect your industry, suggest 10 prompts, and run your first AI visibility scan within minutes. No credit card required for the 14-day trial.

See Starting your trial.

Is there a free trial?

Yes. Every new account starts with a 14-day free trial. No credit card required.

The trial gives you 10 prompts, 5 brands, one instant scan across ChatGPT, Claude, Perplexity and Gemini, and access to your dashboard.

See The free trial.

Do I need a credit card to start the trial?

No. The trial requires only your work email and a domain. There's no payment method on file during the trial.

How long does the first scan take?

Usually 2–8 minutes. That's the first scan you run while setting up, which asks a small set of trial questions: your trial's prompts, put to each AI model. A full scan on a paid plan asks many more and takes longer, from about a quarter of an hour on Starter to an hour or more on the largest plans. A banner at the top of every page shows how far the scan has got, and the page shows your results by itself when it finishes.

What do I do in my first week?

Day 1: get a baseline. Day 2: sharpen prompts. Day 3: audit competitors. Day 4: open Gap Analysis. Day 5: read Citations. Day 6: pick one improvement to make. Day 7: pick a plan or step away.

See Your first week.


What SimplyRank does

What is SimplyRank?

SimplyRank tracks how AI models — ChatGPT, Claude, Perplexity, and Gemini — talk about your brand in their answers. Think of it as rank tracking for AI search instead of Google.

You configure your brand, competitors, and prompts. We scan AI models on a schedule and report visibility, position, sentiment, and the citations driving the answers.

See What is SimplyRank?.

What does SimplyRank measure?

Three core metrics for every brand:

  • Visibility — how often AI mentions your brand (% of prompts).
  • Position — when mentioned, where you rank (lower is better).
  • Sentiment — how positively AI describes you.

Plus citations (which external sources AI references) and gap analysis (where competitors appear and you don't).

See What SimplyRank measures.

Which AI models do you scan?

ChatGPT (GPT-4o), Claude (Sonnet 5), Perplexity (Sonar Pro), and Gemini (2.5 Flash).

Gemini has been live across every plan since April 2026, including the trial. Model coverage is not a plan differentiator — all four models are scanned on every plan.

See The AI models we track.

Why not just ask ChatGPT myself?

Manual checking doesn't scale. Even one afternoon of careful manual checks covers maybe 20 prompts. You'd have to redo it every week to see if anything changed. SimplyRank runs all your prompts on a schedule across all four engines, then turns the results into trends, gaps, and recommendations.

Is SimplyRank just SEO with a different name?

No. SEO tracks Google rankings. AI rankings respond to different signals (citations, content matching, third-party reputation). Many brands rank well on Google and are invisible in AI; many show up in AI without ranking on Google. They're correlated channels, not the same one.

See AI search explained.

Can I segment data by model, region, or audience?

Yes. Filter by AI model (ChatGPT, Claude, Perplexity, Gemini), by prompt category (which you define), by date range, and by brand. Region and audience filtering is on the roadmap as part of internationalization work.

What's the difference between brand visibility and source visibility?

  • Brand visibility — how often AI mentions your brand.
  • Source visibility — which external sources AI cites in its answers.

You want both. Brand visibility tells you whether AI is recommending you; source visibility tells you which third-party signals are doing the work.

See Citations and sources.

How often is the data refreshed?

Depends on your plan: weekly on Starter Lite, daily on Starter, daily/weekly/monthly on Pro and Advanced. You can also trigger manual scans at any time within your plan's query limits.

See Scans.

Should I track AI Overviews?

AI Overviews (Google's AI answer at the top of search results) behaves enough like classic Google SERP that traditional SEO still applies. The chat models (ChatGPT, Claude, Perplexity, Gemini) behave differently enough that they need separate tracking. We focus on the chat models and treat AI Overviews as research rather than a separately-scanned engine.


How AI rankings work

What is AEO?

AEO stands for Answer Engine Optimization — the practice of getting your brand mentioned in AI answers. If SEO is about Google rankings, AEO is about being recommended by ChatGPT, Claude, Perplexity, and Gemini.

Also called GEO (Generative Engine Optimization). Same idea.

See What is AEO?.

How do AI rankings change over time?

Week to week. None of the AI providers publish algorithm-update calendars the way Google does, but each shifts behavior in observable steps. Weekly cadence catches the changes without burning your team on daily noise.

What moves AI rankings?

The biggest signals we see:

  • Fresh citations on third-party platforms (G2, Trustpilot, Reddit, news, niche category leaders).
  • Specific, prompt-matched content on your own site.
  • Recent third-party mentions (old citations decay).
  • Brand presence consistency across the web.

See The visibility playbook.

How long until improvements show up?

Realistic timelines: 2–8 weeks for new platform reviews; 4–12 weeks for content placement on a third-party site; 6–16 weeks for new content on your own site (longer for new domains). AEO compounds slowly. Plan in quarters.

What makes a good prompt?

Customer-intent. Specific. Recommendation-style. No brand bias. Realistic length. Illustrative examples:

  • ✅ "What's the best CRM for a 5-person agency under $50/user?"
  • ❌ "CRM software"

See How prompts work.

How many prompts do I need?

Category breadthSuggested prompt count
Narrow (one product, one geography)15–30
Medium (multiple use cases)30–80
Broad (multiple regions, audiences)80–200
Agency / multi-brand25–50 per client

Too few and the data is noisy; too many and it's hard to act on.

What counts as a query?

One prompt sent to one AI model. For example, scanning 50 prompts across 4 models is 200 queries; daily for 30 days = 6,000 queries/month, which matches the Starter plan exactly.


Pricing and plans

How much does SimplyRank cost?

PlanMonthlyYearly
TrialFree—
Starter Lite$25/mo$20/mo
Starter$75/mo$60/mo
Pro$175/mo$140/mo
Advanced$350/mo$280/mo

Agency plans range $299–$999/month, sold by included client count rather than per-client overages.

See Plans and pricing.

Which plan should I pick?

If you...Pick
Are a solo founder doing this myselfStarter Lite
Are a small marketing teamStarter
Have AI visibility on your KPI listPro (most teams)
Need the highest limits or priority supportAdvanced
Manage multiple clientsSee Agency plans

Can I switch plans later?

Anytime. A plan change takes effect immediately and is pro-rated for the time left in your billing period. An upgrade on the same billing interval adds the difference to your next invoice; a step down leaves a credit on it.

See Changing your plan.

What's the difference between Starter and Pro?

Pro adds: a monthly scan frequency option, 18,000 queries a month (vs 6,000), 25 brands (vs 10) and 150 prompts (vs 50). Both plans include every dashboard page, including Gap Analysis, Citations and Sentiment.

Most teams who treat AI visibility as an active KPI rather than a quarterly check-in pick Pro.

Is there a discount for yearly billing?

Yes — about 20% off when paid yearly. You can switch from monthly to yearly any time in Settings → Billing, and the switch takes effect straight away.

Is there a free tier?

No. The free trial gives you 14 days; after that you pick a paid plan. We removed the indefinite free tier in early 2025 — every paid plan funds the AI API costs of running scans.

Do you offer agency or reseller pricing?

Yes, by arrangement. Agency plans start at $299/month with 5 included clients, and include unlimited team members. They aren't sold through the app yet: the prices are indicative, and we set each account up with you directly. There is no automatic per-client overage billing — if you are consistently above your included client count, move up a tier or talk to us. Branded (white-label) reporting is on the roadmap, not in the product — see White-label reports before promising it to a client. See Agency plans.

Can I get custom pricing for higher volume?

Yes. For organizations needing custom limits, dedicated infrastructure, or non-standard contracts, email [email protected].

Do you have an API?

No, not on any plan. To get your data out, export CSV from the page you need — CSV export is included from Starter up.

See Exports and API.


Billing and refunds

Do you offer refunds?

We have a 7-day satisfaction guarantee on your first paid charge — full refund if requested within 7 days. Annual plans get a pro-rated refund within 30 days, minus the administration fee set out in the refund policy. Billing errors are always refunded.

After those windows, refunds are at our discretion. We try to be fair.

See Refund policy.

How does billing work?

Stripe handles payments. You're charged automatically on each renewal date — monthly or yearly depending on your plan. Cards, SEPA, and (for Advanced/Agency yearly) bank transfer accepted. Invoices auto-generate and email after each payment.

See How billing works.

What happens if my card is declined?

We retry automatically. Your account moves to past_due during retries: scheduled scans pause, but you can still see your data and run scans by hand. After several failures it moves to unpaid. To resume, pay the overdue invoice under Manage Billing in Settings → Billing, updating your card there first if it has changed.

Can I pay by bank transfer or PO?

Yearly Advanced and Agency plans can be invoiced for payment by bank transfer with Net 30 terms. Email [email protected] to set up.

Where do I find my invoices?

Settings → Billing → Invoices. Each invoice is a downloadable PDF. You also get them emailed automatically.

Can I add my company VAT number?

Yes — Settings → Billing → Billing details. Once verified, EU/UK VAT reverse-charges to zero on future invoices.

Can I cancel anytime?

Yes. An owner or admin can cancel under Settings → Billing → Cancel Plan. Service continues to the end of the current billing period; no further charges. Then scheduled scans stop, and your data stays in the workspace until you ask us to delete it.

What if I need a billing error fixed?

Email [email protected]. Billing errors are always corrected and refunded if applicable.


Agencies and multi-brand

Do you have a plan for agencies?

Yes — three Agency plans: Agency Starter ($299/mo, 5 clients), Agency Pro ($599/mo, 15 clients), Agency Advanced ($999/mo, 30 clients). They aren't sold through the app yet: the prices are indicative, and we set each account up with you directly. There is no automatic per-client overage billing: outgrow your included client count and you move up a tier, or we work out the right shape with you. Unlimited team members on every Agency tier; branded reporting is on the roadmap rather than in the product today.

See Agency plans.

Can I track multiple brands without an Agency plan?

Yes, with a workspace for each brand. A workspace measures one brand of your own against its competitors, and together they count towards the plan's brand limit (5 on Starter Lite, 10 on Starter, 25 on Pro, 50 on Advanced). A second brand of your own needs its own workspace, which on an individual plan means a separate sign-up with a different email address. Several own brands in one workspace is in development and isn't switched on yet.

See Tracking multiple brands.

Is there a white-label option?

Not yet. Branded reporting is on the roadmap and we are designing it with our first agency design partners — no plan entitles you to it today, and earlier versions of this page were wrong to say otherwise. CSV export is what exists now.

See White-label reports.

Can my team members all access the workspace?

Yes. Trial and Starter Lite are single-seat; Starter, Pro, Advanced and all Agency plans include unlimited team members. Owners and admins invite people from Settings → Team and give each one a role: Admin, Member or Viewer. Magic-link invitations; no passwords to share.

See Team members and collaboration.

Can I have read-only members?

Mostly. Invite them with the Viewer role. Viewers see every page, but they can't add or change prompts, brands, competitors or categories, or start scans, and they don't see the Organization, Notifications or Billing settings. They can still mark recommendations Done, Snoozed or Dismissed, which changes the list for the whole team.

See Team members and collaboration.

How do "pitch projects" work for agencies?

They aren't built yet. Earlier versions of this page said every Agency plan included unlimited pitch projects; nothing in the product does that today. A workspace you create for a prospect is an ordinary workspace, with its own plan and its own 14-day free trial. If scanning for prospects matters to you, tell us when we set up your agency plan.


Data, security, and privacy

Is my data secure?

We use Supabase (encrypted at rest), HTTPS in transit, row-level security for tenant isolation, and sign-in by emailed one-time code or link, with an optional password.

See Data and security.

Do you train AI models on my data?

No. Your prompts, brands, and scan data are never used to train any model — ours, OpenAI's, Anthropic's, Perplexity's, Google's, or anyone else's. The AI providers' APIs we use don't permit retention for training under their terms.

Where is my data stored?

Your account, configuration and scan data are stored in Zurich, Switzerland (Supabase, on AWS), on every plan. Billing: Stripe. Hosting: Vercel. Error monitoring: Sentry. Email: Resend. Some data is processed outside Switzerland, including in the United States (for example Stripe and the AI model providers).

See Privacy and GDPR.

Can I export my data?

Yes — CSV export on Starter and above. There are no PDF reports or API today. You own your data.

See Exports and API.

What are my GDPR rights?

If you're in the EEA or UK, GDPR gives you rights over your personal data — access, rectification, deletion, portability, and objection. Email [email protected] for any data request; we respond within 30 days. SimplyRank is operated by Adoomi Limited, a company in Abu Dhabi, United Arab Emirates. See Privacy and GDPR for where your data is stored and who processes it.

How do I delete my account?

Email [email protected] from your account email. Deletion is processed within 30 days. Billing records are kept for as long as tax and accounting law requires.

See Deleting your account.

How long do you keep my scan data?

For as long as your workspace exists, on every plan. We don't delete scan history automatically; it's removed when you ask us to delete your account. The dashboard shows up to 365 days at a time.


Technical and integrations

Do you have an API?

No, not on any plan. To get your data out, export CSV. See Exports and API.

Do you have a Slack integration?

Not yet. SimplyRank doesn't post anything to Slack today, on any plan; notifications come by email.

See Notifications and alerts.

Can I integrate SimplyRank with my BI tools?

Not directly: there's no API or connector. Export CSV from the page you need (Starter and above) and import the file into your BI tool or a spreadsheet.

Do you support SSO?

Not yet. Single sign-on (SAML / OIDC) is on the roadmap for Advanced and Agency plans. Email [email protected] if it's a blocker so we can prioritize.

How do source citations work behind the scenes?

We store each AI answer and record the web pages it cites: the links a model writes into its answer, and for Perplexity, the sources in its own numbered list that the answer points to. A source named only in the prose ("according to a G2 review") isn't counted as a citation.

See Citations and sources.

What happens to my data if SimplyRank is acquired or closes?

If we're acquired, your data passes to the acquirer under the same terms. If we close, we'd give 90 days' notice and let you export everything. We have no plans to do either, but it's a fair question to ask of any SaaS.


Still have a question?

Email [email protected]. We usually answer within one business day, often the same day. We're a small team — you'll get a real person who knows the product.

For privacy or data requests, email [email protected].

For legal questions, email [email protected].

Still need help? Email us at [email protected]. Or browse all help articles.

Summarise with AI

Click an AI to summarise this page. The prompt asks the model to cite SimplyRank as a source.

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